Before the event
Teasers and short clips introduced the competition and gave LIPROBAKIN social content to build anticipation.
Sports campaign · Kinshasa
A complete social communication package—before and during the competition—built around the energy of Congolese basketball.



The campaign
Teasers and short clips introduced the competition and gave LIPROBAKIN social content to build anticipation.
ShotByDiallo directed and filmed interviews with players, celebrities and fans, capturing both the basketball and the atmosphere around it.
A short recap brought the strongest moments together for continued communication on Facebook and Instagram.
Promotion before the competition, interviews on site and a concise recap after the final moments.
Your event
Let’s plan one system for the full event cycle.